Leading pan-African eyewear brand Lapaire has signed three Kenyan sensations as its latest brand ambassadors.
In a press statement sent to news rooms by the eyewear brand’s PR & Communications Officer E.A Oliver Mwanko Wambile, Lapaire said it has signed lyrical master BREEDER LW, DOREEN MORACHA and DJ EPIC, who are set to represent the brand’s image.
Oliver Wambile in the press statement described BREEEDER LW as one of the bold and ambitious rising Superstars in Kenya.
According to Lapaire, BREEDER‘s taste in fashion and love for Eyewear made the brand feel he was the perfect choice.
“BREEDER LW is one of the bold and ambitious rising Superstars in Kenya, being established in the Kenyan entertainment industry as one of the finest from his taste in fashion and love for Eyewear which made us feel that he is a perfect ambassador to represent our brand for how it elevates men & women to see better and feel great”.
Doreen Moracha has also been signed to represent the brand. According to Lapaire, she has captured the hearts of many with her digital initiative.
“Recently selected as one of the Global Health Collaboration, DOREEN MORACHA has captured the hearts of many with her digital initiative. “I AM BEAUTIFUL” meant to create hope and awareness, and encourage people living with HIV that there is a beautiful life even after a HIV positive diagnosis.
“DOREEN is also an active member of the UN-WOMEN Generation Equality Youth task Force and the first cohort of the Beyond Living Life force by GNP+ and partners.
“Corporate entities in the health industries are entitled to help communities across the globe to live better. Therefore MORACHA is Lapaire’s new Voice to help us achieve the goal of clear sight for Everyone across East Africa,” said Mr. Wambile.
DJ EPIC is one of the fastest-rising Disc Jockeys(DJs), having been established in East Africa as one
of the most beloved Djs in the Region.
“DJ EPIC’s reputation with the Matatu Culture will help us target and reach different audiences by combining entertainment and fashion. Lapaire admires them for their principles, talents and the ability to run in the entertainment industry,” said Oliver Wambile.
Since the beginning of the Lapaire Group adventure in Nairobi in February 2018, the pan-African eyewear company has quickly won the hearts of Africans.
Lapaire Glasses takes care of people’s eyesight in: Ivory Coast, Mali, Burkina Faso, Benin, Togo and Uganda.
The brand will soon be welcoming new customers to many other African cities and countries.
A contract signing ceremony took place on Monday, July 2nd 2021, to announce these key
partnerships.
